Bed & Bath
Bed Bath & Beyond Store Openings: What to Know in 2024
Bed Bath & Beyond as you knew it is not opening new stores. The brand was acquired by Overstock.com in 2023, which now operates BedBathandBeyond.com as an online-only retailer.
No, Bed Bath & Beyond is not opening new physical stores. The company filed for Chapter 11 bankruptcy in April 2023, leading to the closure of all its remaining brick-and-mortar locations across the United States. The brand name was acquired by Overstock.com, which now operates BedBathandBeyond.com as an online-only retailer.
Key takeaways
- All Bed Bath & Beyond physical stores closed permanently in 2023.
- The brand now exists exclusively as an online store, BedBathandBeyond.com.
- Overstock.com purchased the Bed Bath & Beyond brand name for $21.5 million.
- The new online store launched in August 2023, replacing Overstock.com's previous website.
What exactly happened to Bed Bath & Beyond's physical stores?
All Bed Bath & Beyond physical stores shut down for good in 2023. The company announced its bankruptcy filing on April 23, 2023, after struggling for several years with declining sales and increasing debt. This decision led to the liquidation of inventory and the closure of approximately 360 Bed Bath & Beyond stores and 120 Buybuy Baby stores. The final physical stores ceased operations by July 2023.
Is the Bed Bath & Beyond brand still alive?
Yes, the Bed Bath & Beyond brand is still very much alive, but in a new form. Overstock.com acquired the intellectual property and digital assets of Bed Bath & Beyond in June 2023 for $21.5 million. This purchase included the Bed Bath & Beyond brand name, domain names, and mobile applications. Overstock.com then rebranded its own website to BedBathandBeyond.com, launching the new online store in August 2023 in the U.S. and Canada.
What is the new BedBathandBeyond.com like?
The new BedBathandBeyond.com is an online-only shopping destination. It aims to offer a similar range of home goods, bedding, bath items, kitchenware, and furniture that customers associated with the original brand, but with Overstock.com's business model. This means a strong focus on discounts, flash sales, and a broader inventory sourced from various suppliers, often with free shipping on orders over a certain amount, like $49. The website design was updated to reflect the Bed Bath & Beyond aesthetic while retaining Overstock.com's backend operations.
Can I still use old Bed Bath & Beyond gift cards or coupons?
No, old Bed Bath & Beyond gift cards and coupons are no longer valid. When the original company went bankrupt, all outstanding gift cards and coupons became worthless. The new BedBathandBeyond.com, operated by Overstock.com, does not honor any legacy gift cards or coupons from the former retailer. Any promotional offers you see on the current website will be new ones issued by Overstock.com.
Who is the new BedBathandBeyond.com for?
The new online store is primarily for shoppers looking for home goods, decor, and furniture at competitive prices. If you liked the selection at the old Bed Bath & Beyond and were comfortable with online shopping, this new iteration might appeal to you. It's also for former Overstock.com customers, as their old website simply became BedBathandBeyond.com. The target audience is value-conscious consumers who want a wide variety of products for their homes without the need for a physical store experience.
What are the main differences between the old and new Bed Bath & Beyond?
The biggest difference is the shift from a physical retail presence to an exclusively online model. The old Bed Bath & Beyond was known for its ubiquitous blue-striped coupons and expansive stores. The new version, under Overstock.com, focuses on an e-commerce experience, often with a wider product assortment than any single physical store could carry.
Here's a quick comparison:
| Feature | Old Bed Bath & Beyond (pre-2023) | New BedBathandBeyond.com (post-2023) |
|---|---|---|
| Retail Model | Brick-and-mortar stores & online | Online-only |
| Ownership | Independent public company | Owned by Overstock.com (now Beyond, Inc.) |
| Gift Cards/Coupons | Accepted company-wide | Not accepted (old ones invalid) |
| Product Focus | Home goods, bedding, bath | Home goods, furniture, decor |
| Physical Presence | Yes, thousands of locations | No, zero physical stores |
| Return Policy | Store-specific, often generous | Overstock.com's policy (typically 30 days) |
What's the catch with the new online store?
The main catch is the complete absence of physical stores. This means you can't touch or see products before buying, and returns usually involve shipping items back. For some shoppers, the in-store browsing experience and immediate returns were a significant part of why they shopped at Bed Bath & Beyond. Also, the product selection, while extensive, is curated by Overstock.com's buying team, so it might not perfectly mirror the exact brands or items you remember from the old stores.
Will Bed Bath & Beyond ever open physical stores again?
It's highly unlikely that the Bed Bath & Beyond brand will open new physical stores in the foreseeable future. Overstock.com (now operating under the corporate name Beyond, Inc.) has made a strategic decision to focus on the online-only model for the Bed Bath & Beyond brand. Their business strength lies in e-commerce and logistics, not in operating a large chain of brick-and-mortar retail locations. Building out a new store network would be a massive, expensive undertaking that goes against their current strategy.
So, if you're hoping to walk into a Bed Bath & Beyond store again, that specific chapter is closed. Your best bet for shopping the brand is online.
Written by
Cloe
Bed & Bath, MaviGadget
Cloe writes for the MaviGadget Journal, testing the gadgets that promise to change your day and reporting honestly on the ones that actually do.
